Following many years of market research and studies, Orlandi created the personal care division, with the aim of offering the large-scale retail industry and retail groups a series of highly innovative products. The division is represented by a new brand: "One Day" a brand of products that people can use every day for their personal care. Designed for a variety of uses and needs, the brand offers products for men, women and children.
The first product in the family is One Day - the all-day handkerchief; a cross between a simple disposable paper tissue and an elegant cotton handkerchief. This was an absolute first for the world market, and succeeded in encapsulating all the advantages of tissues and handkerchiefs whilst eliminating their disadvantages.